Course curriculum

  • 1

    WEEKLY CALL RECORDINGS

    • January 8th, 2021

    • January 15th, 2021

    • January 22nd, 2021

    • January 29th, 2021

    • February 5th, 2021

    • February 12th, 2021

    • February 19th, 2021

    • February 26th, 2021

    • March 5th, 2021
  • 2

    START HERE

    • Welcome

    • Overview of The Program Milestones

    • How To Use The Learning Platform

    • How To Use The Slack Workspace

    • How To Use The Trello Resources Board

    • How To Use The Accountability Tracker Sheet

    • How To Prepare For The Weekly Q&A Calls

    • Program Rules & Guidelines to Follow

    • Setup a Professional Domain via Google Workspace

    • Setup DMARC & Forwarding

    • Warm Up Your New Email Using Lemlist

    • Lemwarm Extensive Set Up Guide

    • Add Custom Tracking Domains To Lemlist

    • Using Warmup Inbox As An Alternative To Lemlist

    • Additional Email Warm Up Guidance

    • Live Demo of Andre Setting Up New Domain

    • Add a Profile Picture To Your Gmail To Increase Open Rates

    • Pre-Assessment Questionnaire

    • Start Here Action Items Progress Report
  • 3

    MODULE 1: Identify Your Ideal Client Avatar & Craft Your High Ticket Offer

    • Identify Your Ideal Client Avatar

    • Ideal Client Avatar Questionnaire

    • Intro To Chet Holmes’ Pyramid of Buyers

    • 3 Steps To Fill a Market Gap

    • Research Using The AnswerThePublic Tool

    • Craft Your Offer Using RMS

    • Refined Marketing Statement Questionnaire

    • Craft Your Offer Using QER

    • Quantifiable End Result Questionnaire

    • Craft Your Offer Using The Power Offer

    • Power Offer Creation Questionnaire

    • Craft Your Offer Using The 4 Ingredients

    • The 4 Ingredients Questionnaire

    • The Logistics of Your Offer

    • Offer Logistics Questionnaire

    • Module 1 Action Items Progress Report
  • 4

    MODULE 2: Collect Highly Targeted Business Owner Email Leads

    • Targeted Outreach Avatar Creation

    • Targeted Outreach Avatar Creation Questionnaire

    • Using Apollo.io To Easily Scrape Ideal Prospect Leads

    • Search For Leads With LinkedIn Sales Navigator

    • Advanced LinkedIn Sales Navigator Search Strategy

    • Extract Your Search Results With IcyLeads (Now Klean Leads)

    • Organize Leads Using Google Spreadsheets

    • Verify & Finalize Your Leads With VoilaNorbert

    • Use Clutch.co To Scrape Email Leads

    • Module 2 Action Items Progress Report
  • 5

    MODULE 3: Craft Your Cold Outreach Messaging Resources

    • Why Cold Outreach Works

    • Cold Outreach Messaging Framework

    • Cold Outreach Messaging Framework Questionnaire

    • Writing Your Cold Outreach Scripts

    • Crafting Effective Offer Angles with Christian

    • Testing Multiple Offer Angles Until Success

    • Additional Ideas For Follow Up Messages

    • Review of Other Successful Outreach Scripts

    • Cold Outreach Script Creation Questionnaire

    • Using Calendly To Schedule Sales Calls

    • Calendly Event Set Up Part 1

    • Calendly Event Set Up Part 2

    • Set Up Calendly Workflows To Increase Show Rates

    • Access & Organize Your Calendly Bookings

    • Module 3 Action Items Progress Report
  • 6

    MODULE 4: Launch Your Cold Email Automation Campaigns

    • Guidelines For Writing Personalized First Lines

    • Examples of Excellent First Lines

    • Hire Virtual Assistants To Write First Lines

    • Overview of First Line VAs Vetted By KnowledgeX

    • Overview of The 5-Week Email Ramp Up Schedule

    • Update: The 4-Week Email Ramp Up Schedule

    • Automate Your Cold Email Outreach Using Mailshake

    • Add Custom Tracking Domain To Mailshake

    • Update: Optimal Settings For Your Sending Calendar

    • Why My Gmail Got Banned (And What I Did About It)

    • Add New Prospects To An Already Running Mailshake Campaign

    • Benchmarks To Monitor For Your Campaigns

    • What To Do If You’re Not Hitting Your Benchmarks

    • Best Practices To Manage Your Inbox

    • Routine Email Deliverability Check Using Mail Genius

    • How To Respond When Prospects Send Their Scheduler Link

    • Exclusive Interview With Cold Email Expert Daniel (Cold Email Wizard)

    • Module 4 Action Items Progress Report
  • 7

    MODULE 5: Launch Your LinkedIn Automation Campaigns

    • Optimizing Your LinkedIn Profile

    • Examples of Strong LinkedIn Profiles

    • Search For Leads via LinkedIn Sales Navigator

    • Connection Request Message Scripts

    • LinkedIn Connection Request Script Creation Questionnaire

    • Getting Started With Kennected

    • LinkedIn Automation Using Kennected

    • Updated Kennected Dashboard Walkthrough

    • Blacklist Your Cold Email Lead List To Avoid Duplicate Sending

    • Avoid LinkedIn Bans By Setting Shorter Withdraw Periods

    • Access Lead Flow Mastery Course via Kennected

    • LinkedIn Inbox Management

    • Replying To Prospects Using Audio Messages

    • How To Respond To Premature Responses

    • Exclusive Interview With LinkedIn Lead Gen Expert Elliot Drake

    • Module 5 Action Items Progress Report
  • 8

    MODULE 6: Optimize With Automation Tools & Virtual Assistants

    • The 72-Hour Task Audit

    • Overview of the Tools We Use

    • Using Trello For Project Management

    • Using Slack For Team Communications

    • Using Pipedrive As Your CRM

    • Using Zapier To Automate Workflows

    • Using Loom To Document Processes

    • Hiring VAs To Do Admin Level Work

    • How To Scale The Client Attraction Machine

    • Where To Go From Here